Indeed, like so many trends, thong swimwear was reborn thanks to Instagram, and it seems the shops are preparing for it to be in demand for high summer.
Still, Russo believes many of us are still too tentative to try it—myself included. What is different from last year, however, is the style’s sudden omnipresence on the high street. The trend is about to go mainstream, so with Russo’s help, I’ve decoded how to make thong swimwear work in real life.
Keep scrolling for our top tips on how to wear the thong swimwear trend. Then, finally, shop our edit of the best thong swimwear around.