We’re the first to admit that this buttery-yellow presence on the autumn/winter 2023 runways came as a surprise. However, it’s already proving itself to be a welcome addition to our new-season wardrobes, and has been a hit on the occasionwear circuit, too, practically dominating the Coronation back in May, infiltrating every wedding since. What’s more? It really does suit everyone. Synonymous with summer, pale yellow tones help to brighten the face and will bestow your skin with a glow akin to spending two weeks in the Maldives. Don’t believe what you’ve heard—blondes suit this shade just as well as those with darker tresses.
Keen to give the buttermilk fashion trend a go but unsure where to start? We suggest using the below as your basis. Keep scrolling to see how influencers are wearing pale yellow at the moment. Then, once you’re suitably hooked, shop our favourite pieces for every budget.