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A lover of beauty, fashion and traveling, content creator Lauren Wolfe has grown accustom to sharing her life on TikTok and Instagram. Whether she’s exploring a new city on a trip with friends or testing a new lip gloss, her followers want to know every detail. Here, she shares her favorite beauty products as of late, the holiday gifts she recommends and more.

What does your skin-care routine look like this time of year?

“I have combination skin that is prone to breakouts, so I’m always trying to find good products that will moisturize my skin but not break me out. I probably use more lotions and creams because my skin feels drier. I love the Kiehl’s Ultra Facial Cream for overnight. But if I feel a breakout coming on, I put a Hero patch on immediately. I have also recently been double cleansing, and I have been loving the Burt’s Bees Nourishing Cleansing Oil because it hydrates my face without leaving an oily residue. I highly recommend it!”

What are your favorite hair products right now?

“For hair care, I LOVE the Wella Ultimate Hair Repair Spray because it makes my hair SO soft. I’m not so great at a DIY blowout! But that might just be my hair. I’ve gotten professional blowouts at so many places and they always seem to fall out so quickly. However, I’ve gotten great at curling my hair so that it stays. I love the ghd curling iron and Dyson Airwrap. Then I’ll use the Living Proof dry shampoo, Oribe texturizing spray, the OUAI hair oil and Tresemmé hairspray, and it’ll last all day.”

Are there any beauty products you’ve used for more than a decade?

“Yes! The Burt’s Bees Tinted Lip Balm in Red Dahlia. It’s been my go-to for over 10 years. It’s a moisturizing lip balm, so you can wear it with anything, and it instantly makes you look a little more elevated.”

Do you wear fragrance?

“Yes! My recent fragrance favs on rotation are Glossier You, Byredo Mojave Ghost and Jo Malone Wood Sage & Sea Salt.”

What has been your favorite beauty trend of 2023?

“I’m happy we’ve moved away from the heavy, matte glam and bold brows that used to be so popular a few years ago. I love a more natural, feathery brow with bold lashes and a natural, super glossy lip. I also liked the latté makeup trend with all of the pretty, earthy brown tones.” 

Speaking of latte makeup, what are your favorite makeup products this season?

“I use more liquids than powders during the winter. I love Rare Beauty’s liquid blush and Milk Makeup’s bronzing sticks. My go-to base that never changes is Giorgio Armani’s Luminous Silk Foundation.”

Are you good at doing your own makeup?

“I feel like I do a great winged eyeliner and also natural everyday makeup. I’ve also turned so many people on to the e.l.f. liquid liner, which everyone loves because it’s so affordable.

I’m always curious if the people who watch my content realize how much it means to me when they share that they tried and loved something I introduced them to. It’s one of the most rewarding parts of what I do, and I hope they understand it’s a two-way street. I learn from them as much as I share with them! In the end, it’s all about community, kindness, inclusion and empowering each other.”

Switching topics, what are your favorite holiday traditions?

“I have six cousins who live in Florida whom we don’t get to see that regularly. Our family will usually fly down for a week during the holidays and it’s a big gathering. There’s always tons of great food because both my aunts are great cooks. We’ll go to the beach and play board games, and those always get really competitive because it’s usually girls against guys.” 

Are there any beauty gifts you recommend this year?

“Some of my favorites include the Burt’s Bees Honey Pot Gift Set because it includes an iconic Lip Balm, and a super hydrating hand and body cream. It’s really perfect for the holiday season and colder weather. I also love the brand’s Beeswax Bounty Assorted Mix because it includes four amazing flavored balms. It’s perfect to store in every pocket or makeup bag, or on your nightstand. The best part about this year’s sets is that they come wrapped, so all you need to do is write your recipient’s name and you’re good to go!”

What are you most looking forward to in 2024?

“I’m always excited to travel—must be the Sagittarius in me! I’ve been on a snowboarding kick lately and would love to do some of that in 2024.”  



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