Whether you’re considering investing in a timepiece, or you want to dive deeper into the world of watches, head to @girlsoclock, a TikTok account by Trang Trinh—a fashion editor by day at Moda Operandi, who uses the account to explore her passion for beautiful timepieces. By breaking down the watch collections of style icons, uncovering the latest It-pieces to know, and doing deep-dives on unique vintage watch models, Trinh hopes that her viewers learn more about what’s out there in the watch world and its enthralling history. “Like any other Taurus, I love beautiful things and how they can make you feel,” Trinh tells Who What Wear, going on to explain that watches are particularly fascinating because the jewelry object that transcend occasion-specific events and seasons.
“I’ve always gravitated towards watches, both because I’m sentimental, as jewelry-lovers are, and also because I think they’re more indicative of personality and style—they’re an investment made with a lot of consideration and deliberation,” Trinh says. “That consideration and deliberation period is exactly why I started Girls O’Clock on TikTok! Fashion discovery plays a significant role in the Moda ethos, so I figured it made sense to create a place for watch discovery for fashion-forward women who do or don’t know anything about watches.” Trinh strikes just the right note on Girls O’Clock, blending astute historical knowledge of the designer pieces with cheeky and fun voiceovers that resonate with her audience, making the learning process just as addictive as other viral TikTok videos.
Curious to know her take on the next It-girl watches to know, I asked Trinh to share the cult timepieces on her radar right now—ahead, see the 5 topping her list. And if you invest in one of the timepieces, it might end up being life-changing, like it was for Trinh. “I actually only have one watch—a steel Cartier Ballon Bleu in 28mm that I was gifted for my 20th birthday, she explains, “I used to be chronically late to everything, so I like to think this watch has changed my life.”